It’s the classic public speaking dilemma. You’ve got a captive but inattentive audience and a message they might need to know. How far would you go to get their attention for a required safety speech? Would you get naked?
Air New Zealand came up with a plan to get—and keep—the attention of their cotton-eared passengers. Watch what the Kiwis (New Zealanders) did with a flight crew, body paint, shoes and a hat:
Do you suppose this kind of video would work on teenagers? "Clean your room. Do your homework. Pick up your clothes. And if the house catches fire, save your little sister, and then call 911."
If you liked that video, try the bloopers version.